Job Description

Overview

Join to apply for the Growth Marketing Manager role at Collective .

About Collective: Collective is on a mission to redefine the way businesses-of-one work. Our technology and team of trusted advisors help members achieve financial independence by taking care of everything from business incorporation to accounting, bookkeeping, tax services, and access to a thriving community, all in one integrated platform. We believe in empowering self-employed people to enjoy the same tax savings that big companies get, so they can focus on their passion, not paperwork.

Featured in Forbes, Business Insider, Yahoo, Bloomberg, Financial Times, TechCrunch, and more. We are backed by General Catalyst, Sound Ventures (Ashton Kutcher and Guy Oseary), QED Investors, Google\'s Gradient Ventures, Expa, and other investors who have financed iconic companies like YouTube, Substack, Twitch, Box, Hims, Instacart, and Lyft.

About the role

We\'re seeking an experienced Growth Marketing Manager to lead our customer acquisition efforts. The ideal candidate is a scrappy, data-driven growth expert with hands-on experience managing multiple channels and optimizing a full growth system. You thrive on hypothesis-driven testing, measurement, attribution, and exploring new marketing channels. If you haven\'t worked with a channel before, you\'re eager to research it, build a case (or explain why not to pursue it), secure resources, and execute. You\'re a builder at heart, driven by data, experimentation, and impact.

Responsibilities

• Channel management: Identify opportunities to test and drive growth through a variety of marketing channels, including optimizing existing channels and standing up new ones.
• Data analysis: Analyze large sets of data with the ability to evaluate the growth system holistically (attribution, incrementality testing, regressions, etc.). SQL knowledge is a big plus.
• CRO testing: Collaborate with product and engineering to prioritize, test, measure, and iterate on testing our landing page and funnel experience.
• Campaign development and execution: Execute marketing campaigns across channels, including creative production, stakeholder management, and reporting on results.

What you\'ll bring

• 4+ years of experience in performance marketing for a high growth company with a demonstrated track record of success.
• Proven ability to build and scale campaigns across digital (Meta, TikTok, YouTube, Connected TV, Google Ads) and offline (Out of Home, Direct Mail) channels.
• Experience driving lead generation in partnership with sales, and collaborating cross-functionally with product and engineering on CRO testing.
• Skilled at developing and iterating on high-performing creative assets to improve campaign performance.
• Experience managing $1M+ media budgets with clear visibility into channel performance, payback period, and attribution.
• Strong analytical skills and experience with large data sets and ability to extract business insights from analysis.
• Excellent communication skills, with the ability to thrive in ambiguous, fast-paced environments.
• Nice to have: SEO experience, referral/affiliate marketing experience, podcast marketing experience.

What we offer

• Remote-Friendly Environment: Flexibility to work from home while staying connected to the team
• Health & Wellness: $200 quarterly reimbursement to support your well-being
• Time Off: Flexible PTO plus 14 company holidays
• Comprehensive Coverage: 100% medical, dental, and vision for employees; 75% coverage for dependents
• Parental Leave: 16 weeks fully paid
• Retirement & Ownership: 401k plan plus an equity package
• Team Connection: Quarterly virtual events and an annual in-person summit
• Compensation Range: $117,000 to $150,000

We provide salary ranges for each role to give you a transparent view of potential compensation. Final offers are determined based on the skills, experience, and qualifications, as demonstrated throughout the interview process.

Equal Employment Opportunity

At Collective, we celebrate and support differences, knowing they make us stronger as a team and community. We are committed to building a workplace that values diverse backgrounds, perspectives, and skills. Inclusivity helps us do our best work and create the greatest impact. Collective is proud to be an equal opportunity employer.

Seniorities

• Seniority level: Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Sales
• Industries: Technology, Information and Internet

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